Well, not really. Yet.
We'd like to introduce an (ir)regular feature here at Oh! What's Occuring? Every month we're looking for a big-hitter from the PR industry in Wales - whether agency or in-house - to take part in an informal and irreverent (or should that be irrelevant?) interview, which we will post here for all to see.
The interview will take place via email, so it could take bloody ages, but hey, it should be fun.
So, if you fit the bill (that is, you are a big-hitter), or would like to nominate someone that is, simply email ohwhatisoccurring@gmail.com and we'll do the rest.
Friday, 6 March 2009
Thursday, 5 March 2009
Same quote, different spokesperson...
One of our avid readers (no, not you, the other guy) has made an earth-shattering revelation: sometimes PR bods are lazy! Not shocked? Nor were we.
Said reader was skimming over this story in Wednesday's Western Mail; another doom-and-gloom piece about how some survey has established that the UK is still in the doldrums. Suddenly, our reader was overcome by a sense of deja vu as he realised that he had read this article, or at least part of it, somewhere else. He had, and it was here.
Nothing unusual about that. But when you look closer you realise that Simon Jones, quoted in the Western Mail article, and Malcolm Edge, quoted on the BBC website, share a brain!
The quote in the press release, drafted by the central PRO, was used to a fuller extent by the Western Mail, but it is still pretty clear that the same release was sent out nationally and regionally with all but the name of the spokesperson remaining identical.
Now this isn't as bad when you are doing international stuff, pitching some release from the US head office to the media in the UK, but even that's still lazy. Seriously, how hard is it to ask your local 'specialist' to come up with some original comment?
Assuming that readers of the Western Mail don't get their news fix from any other media outlet is lazy and misguided. Plain and simple.
Said reader was skimming over this story in Wednesday's Western Mail; another doom-and-gloom piece about how some survey has established that the UK is still in the doldrums. Suddenly, our reader was overcome by a sense of deja vu as he realised that he had read this article, or at least part of it, somewhere else. He had, and it was here.
Nothing unusual about that. But when you look closer you realise that Simon Jones, quoted in the Western Mail article, and Malcolm Edge, quoted on the BBC website, share a brain!
The quote in the press release, drafted by the central PRO, was used to a fuller extent by the Western Mail, but it is still pretty clear that the same release was sent out nationally and regionally with all but the name of the spokesperson remaining identical.
Now this isn't as bad when you are doing international stuff, pitching some release from the US head office to the media in the UK, but even that's still lazy. Seriously, how hard is it to ask your local 'specialist' to come up with some original comment?
Assuming that readers of the Western Mail don't get their news fix from any other media outlet is lazy and misguided. Plain and simple.
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